That’s a wrap on the 2019 HerBusiness REACH Retreat in Hawaii. WOW what a week! So we thought we’d pull the curtain back on the marketing we used to fill this high-end retreat (you’ll notice many of the strategies we’ve already shared on this podcast were key to our success).
Listen to this episode to hear more about:
- Why you need to focus on the pleasure and pain of your offer WAY more than the features of your offer.
- The copy approach we used to get our ideal clients applying
- How we used Facebook LIVES to tell our customer stories
- The branding secrets we used to create a recognisable look and feel for the campaign
- And much more.
Also mentioned in this episode:
- HerBusiness REACH Retreat in Hawaii
- HerBusiness Success Mastermind
- Episode 54 – Pleasure and Pain – Is there enough of it in your content?
- Episode 73 – How We Got Started With Facebook LIVE
- Episode 20 Get Awesome Client Stories and Testimonials
- Episode 53 – 5 Ideas for adding compelling social proof to your Content
- Episode 57 – How To Use Seeding To Move People Forward With Your Content
- Episode 23 – How To Craft An Offer That Sells
- Episode 81 – Call to Action with Joanna Wiebe