In this episode, we are talking about some cold, hard, and heartbreaking facts about why women business owners face unique challenges when it comes to growing their businesses.
And, of course, we’ll get into how you can get the resources you need to face these challenges head-first.
In the Episode, You’ll Learn:
- Why women business owners are still underrepresented in six and seven-figure revenue brackets – and how we can change that.
- The showing funding gap between women-led and male-led startups (we’re talking BILLIONS of dollars).
- How undervaluing and low-balling your services might actually be rooted in historical and cultural norms that we need to break from.
- How to stop over-delivering without fair compensation, and get paid for every bit of value you provide.
- Where the stigma of being “too salesy” comes from, and how you can reframe selling your products or services.
- The shocking study done by Harvard Business Review that highlights the biases women can face in the investment space.
- The importance of crafting a high-converting offer and why your offer is the missing piece to breaking down these barriers.
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Mentioned in This Episode:
- HerBusiness Network
- Content Sells Episode 254 – NEW & UPDATED! How to Craft an Offer That Sells
- HerBusiness Podcast Episode 290 – More Sales, Less Marketing: How to Take the “Yuck” Out of Selling with Frances Pratt
- HerBusiness Podcast Episode 283 – How to Align Your Facebook Ads Strategy with 2025 Goals with Tina Hay