Knowing your sales funnel metrics can also make all the difference between consistently hitting your sales goals and constantly feeling like you’re falling short.
And yet, even though these are some of the most important numbers to track in your business, they are often the most overlooked and misunderstood.
In this episode, your hosts, Suzi Dafnis and Michelle Falzon, dive into the 5 numbers to track for Sales Funnel Success. Plus how you can understand them and actually USE them to confidently make decisions and more consistently hitting your sales goals.
Listen to This Episode to Hear More About:
- What a sales funnel really is and how to map out the stages your customers move through.
- The 5 key metrics every business should track to maximise conversions and business growth.
- How to determine which areas of your funnel are underperforming and where potential customers are dropping off.
- The essential metric that shows you how much it costs to acquire a new lead.
- Why tracking one specific ratio can make a huge difference in how you manage your paid advertising campaigns.
- How understanding the long-term value of your customers can transform your approach to marketing and sales.
- The critical number that reveals whether you’re losing customers faster than you’re gaining them—and how to fix it.
- The surprising relationship between tracking your funnel numbers and reducing the emotional stress of running your business.
- And much more…
Also Mentioned in This Episode:
- HerBusiness Marketing Success Mastermind
- HerBusiness Network
- Episode 216 – Easy Steps for Optimising Your Online Sales Process
- Episode 239 – Why Your Promotional Emails Aren’t Working and What to Do About It (with guest Kathy Farah)
- Episode 245 – 8 Website Mistakes That Could Cost You
- Kathy Farah
- Susan Bradley – Social Sales Girls
