Outsourcing Your Social Media Administration
Click here to download this episode. Can you (and should you) ever outsource your social media activities? And if so, what aspects are okay to give away to someone else? Virtual social media coordinator Kirsty Wilson of Interim... read more
Social Media Strategy for Small Business
Click here to download this episode. Why is having a social media strategy important? This podcast looks at good Aussie examples of small businesses with great strategies and Nathan Bush of BCM Partnership shares some great resources. ... read more
Let Go of the Day-to-Day: Become the CEO of Your Business
Let go of the day-to-day: become the CEO of your business As a solopreneur, you are your business. And you dream of growing bigger and helping more people, but you’re so busy that it seems impossible to do more.... read more
Revolutionary Ways to Enhance Your Powers of Influence
The tiny change that drastically increases conversion rates Getting marketing messages right is a fine art. What if there were a few small changes you could make, tiny changes even, that could drastically improve the profit on your next... read more
Learn Marketing with Social Media in 7 Days
Click here to download this episode. Listen to this Social Media for Small Business interview with Linda Coles to learn: How to quickly make the most of social media tools Facebook, LInkedIn, Twitter and YouTube How to plan... read more
Effective Workplace Conversations
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we interview Dr Hilary Armstrong, Director of Education at The Institute of Executive Coaching. Listen to this herBusiness interview... read more
Make Word-of-Mouth an Engine for Your Business Growth
Turn your customers into volunteer marketers for your business Word of mouth is the most important way to grow your business, yet nobody has a strategy for it. We just assume that it happens, without realising that we have... read more
Blogging for Business
Click here to download this episode. Blogging is possibly one of the earliest ‘social media’ platforms. Listen to this Social Media for Small Business interview with Annabel Candy to learn: How do you use blogging to stand out... read more
Unlock Your Hidden Genius and Transform Your Business Performance
You’re more than you’re allowing yourself to be Your hidden genius is inside you, waiting to be coaxed out. At first, your hidden genius shows up as a little wisp that floats across your head. You might have dismissed... read more
Turn your Knowledge or Passion into a Low-Stress, High-Profit Business
Turn one-time purchases into ongoing subscriptions Imagine not having to hustle for new sales every month, because all your customers pay monthly and upfront. That’s the dream, right? Membership subscriptions are the ultimate in convenience for the consumer. And... read more
Social Media Rules
Click here to download this episode. According to today’s guest, ‘nothing illustrates the difference between old media and new media like social media’. We look at some of the rules of social media that you need to follow if... read more
Lessons for Living an Inspired, Creative and Meaningful Life
It doesn’t matter what motivates you, as long as you’re motivated When you look back on your business in 10 or 20 years’ time, which moments will have made you proud? A harsh critic that turned out to be... read more