There’s one marketing secret that is guaranteed to boost fresh leads and sales to your business. It’s fast, cheap and measurable. Any guesses? Search-marketing is a valuable acquisition strategy that most small-business owners have recognised, but few know how... read more
Businesses, government and community organisations are encouraged to apply for the 2009-10 National Work-Life Balance Awards (the Awards) ahead of the closing date on COB Friday, 18 September 2009. The Awards will acknowledge leaders in various industry sectors who excel in... read more
We interviewed Katherine Sampson of Healthy Habits for the August issue of our Women in Business eNewsletter. Katherine is the Founder and Managing Director of Australia’s largest and fastest growing sandwich franchise, Healthy Habits. She established her first sandwich... read more
It cites a 2006 ABS survey, which found that mature workers were also the least likely group to take days off due to their own illness or as a carer. In the two week period prior to the survey... read more
The world is a-flutter with news of microblogging site Twitter. The early adopters are wondering what all the fuss is about (and possibly that everyone would just quit acting as though they discovered sliced bread) … but for those... read more
People have long joined groups and associations to find the right tribe to network with. One of the joys of online networking is that you can be part of groups to which you may never have face-to-face access, but... read more
In most cities you can attend a breakfast, lunch or dinner networking event, most days of the week. There are definitely pros and cons to the type of event you attend so it’s important to be clear on what... read more
In 2004, international management consultancy McKinsey and Company commenced its McKinsey Leadership Project; to learn what drives and sustains successful female leaders. This article is based on McKinsey’s project report, CENTRED LEADERSHIP: How talented women thrive, published in September... read more
Networking is one of the fastest, most cost effective ways to get more clients and grow your business. But it can also be a frustrating, time-consuming endeavour if you don’t know how to put the pieces together correctly. Are... read more
There are conversations going on right now on Twitter about your industry, the things you’re interested and things you want to know about. There may even be conversations going on about you and your business. How do you monitor... read more
Welcome to Day 6 of 30 Days of Networking. When you send out a message on Twitter those that follow you are the only ones that see the message. Wouldn’t it be great if your message could be spread... read more
Hello and welcome to Day 3 of 30 Days of Networking. So far we’ve set in this free networking program we’ve Set our networking goals Learned why it’s important to tweet about relevant issues and looked at how to... read more
Join award-winning entrepreneur and CEO Suzi Dafnis at the Profitable Business Workshop on 14 November.
