The subject of organisational resilience and business continuity is not my area of expertise but through my executive coaching clients and colleagues I have learned some of the jargon and theory behind it. You may have heard of business... read more
Despite the Government’s plan to invest more than $43 billion to build the National Broadband Network, more than two fifths [42 per cent] of Australian business women reported that they were not sure if the NBN would increase their... read more
Spending the time to recruit properly is vital to the long term success of your business. The right staff will enhance your business and the wrong staff can cause irreparable damage to your reputation and productivity. Recruiting staff will... read more
I am a fan of affiliate marketing but in my experience many business owners are a little bewildered at how it can work for their business. There are two sides to affiliate marketing, firstly you can drive sales and... read more
Nearly three quarters of Australian businesswomen are using social media as part of their marketing strategy, according to a survey released today by HerBusiness. The survey conducted by HerBusiness, a national community of nearly 20,000 businesswomen, is based on... read more
National – 22 September 2010 When it comes to social media, whether it’s Facebook or Twitter or the latest video blog, the tools evolve quickly, the rules change rapidly, and the technology feels more and more complex. But making... read more
Right now I’m reading Marketing Lessons From the Grateful Dead, a new book by David Meerman Scott (author of bestseller “The New Rules of Marketing and PR”) and Brian Halligan (founder of Hubspot). I’ve learned that: I should watch... read more
With the election days away, many of us are still undecided about who to vote for. On behalf of the Australian Businesswomen’s Network, I recently wrote to the major political parties with the results of our recent poll and... read more
Nutrition matters. It can be the difference between a busy day with energy or a busy day and just surviving. These five foods are packed with loads of nutrients and antioxidants that help to protect your body from disease... read more
Recently HerBusiness was part of an article titled “Which Businesswomen’s Network is Right for You?”, written by Valerie Khoo as part of her Small Business blog in the Sydney Morning Herald and associated papers. Each of the three networks... read more
Not only is the iPad not just a boy’s toy – but it’s not just a toy. Recently I was interviewed by The Herald Sun for a story titled: IPad not just a boy’s toy. Since I got my... read more
Join award-winning entrepreneur and CEO Suzi Dafnis at the Profitable Business Workshop for Coaches and Consultants on 1 October.
