Beginning a new business can bring excitement, new challenges and many struggles, but Belinda Weaver could not have asked for a better startup for her copywriting company. Before starting her business, Copywrite Matters, Belinda developed and implemented marketing strategies... read more
Serena Ross’ Dressed Up makes every girl feel like Cinderella for a night. Her entrepreneurial spirit and determination created her unique business, which allows women to wear an expensive, timeless designer gown (and look amazing) for a fraction of... read more
Jodie Fox has helped answer that often-asked question, “What shoes do I wear?” with her business Shoes Of Prey, an online retail store that allows women to design their own shoes. “We believe that every woman should have her... read more
When Karaline Loiterton was planning for her big day, 12 years ago, the last thing she needed was the hassle of wedding gift registries offering poor service. At the time, she was living overseas and, apart from the boring... read more
Sue Ismiel’s kitchen formula for her daughter’s sensitive skin was, unbeknownst to her, the first step toward business success. The formulation is an extremely effective, natural, and no heat, hair removal substance that was great for her young daughter’s... read more
Yvonne Collier of Maddison Training is passionate about people being able to stand up for themselves, especially when faced with workplace problems such as sexual harassment and bullying. When asked why she does what she does, Yvonne explained to... read more
After university, Sarah Mandelson joined her mum, Alix, in Serendipity Ice Cream, a business Alix started in 1966 when she decided to make her own ice cream at home. At the time, there wasn’t much available in the way... read more
After being trained in shoemaking in a fashion footwear factory, Jodie Morrison decided to make one-off footwear and interact with the wearer. With great determination and innovation, Jodie transformed her talent for shoemaking into a unique niche and started... read more
Starting off at a young age with not much in her back pocket, Clair Jennifer used hard work, perseverance and determination to turn her love for fashion and clothing into a successful business. “Armed with self-determination and passion, nothing... read more
Sarina Bratton is an entrepreneur by definition – her drive for business success and her hard-work ethic are just two of her many inspiring traits. “Orion Expedition Cruises is the second cruise startup I have created. After a visit... read more
Recently released statistics may point to an on-going impact of the Global Financial Crisis in Australia. Last month the Australian Bureau of Statistics released data showing the number of business in Australia remains effectively static, with no real growth... read more
Thinking about starting a business? Everyone will have advice for you about business plans, plans and more plans. Here are my sales tips for startups! Forget planning and start doing! Strategy only exists when there is action! Having coached... read more
