Click here to download this episode. In this Social Media for Small Business podcast, Internet thought leader Dr Jason Fox, author of Game On – using games to execute ideas & Accelerate Innovation. Listen to this Social... read more
Earth Space Tech is a company whose mission is to help small businesses and industry increase profitability by matching innovative technologies from diverse industries. What does Kim Ellis think the biggest opportunity for small businesses who want to leverage... read more
For some strange reason, known only to my unconscious, the name Pinterest makes me think of Pin the Tail on the Donkey. The more I think it about it, though, the more this comparison makes sense — just like... read more
Click here to download this episode. Sam Zivot of athletic-wear brand Lorna Jane explains how they went from 0-350,000 fans on Facebook in 18 months and how Lorna Jane keeps fans engaged. Listen to this the Social Media... read more
If you haven’t tried Facebook ads yet, what are you waiting for? Facebook ads are a fast, cheap and completely measurable way to reach your ideal target audience. The basics of Facebook Ads are easy to grasp with... read more
Posse is a community marketing system that helps better stores and better customers find each other. Posse allows businesses to expand their fan-base through recommendation by their best customers, relying on social media technology as the medium. So how... read more
Click here to download this episode. The way we watch television has changed. TV shows are creating ways for us to engage with their content and with each other as we watch. ABC TV’s Q&A program is a great... read more
Click here to download this episode. Crowd funding platforms allow those with creative, commercial, charitable and community projects to use their networks (and the greater internet audience) to raise funds for a range of initiatives. Guest: Bryan Vadas, iPledge... read more
Feeling overwhelmed by too much to do? Maybe not everything on your to-do list deserves a place there. Here are three ideas to help simplify your work life. 1. You don’t have to read everything. If you feel overwhelmed... read more
Business can be lonely sometimes, particularly for small business owners. Out of the 2 million small businesses in Australia, 90% have less than 5 employees and 65% are solo owned and operated – meaning 1.3 million business owners are... read more
BoomVox, managed by Melanie Kansil, is a mobile platform that allows brands to engage customers in real time. Using BoomVox, businesses can upgrade sales, service and customer retention. The product leverages social media, enabling brand advocates to spread the... read more
YouTube is by far one of the most powerful search engines on the Internet. Most people don’t see it as a search engine, but that is exactly what it is. Search on Google for any keyword and without fail,... read more
