Publicity and PR Resources

What’s the ROI on Your PR?

Blog Posts By

Her Business

Business owners and senior staff are told to measure the return on every investment they make, which is sage advice, but when it comes to PR (public relations) it has traditionally been difficult to measure. Sure, there’s the obvious... read more

What’s the ROI on Your PR?

By

Her Business

Business owners and senior staff are told to measure the return on every investment they make, which is sage advice, but when it comes to PR (public relations) it has traditionally been difficult to measure. Sure, there’s the obvious... read more