Katie Patrick is the Founder and CEO of Green Pages, one of Australia’s leading green media companies. She is one of Australia’s most prominent entrepreneurs and environmental spokeswomen. In this In Her Shoes interview, Katie discusses: her contributions to... read more
Karaline Loiterton is the Founder and Managing Director of Wedding List Co., Australia’s first dedicated bridal registry company. In this video interview with Karaline Loiterton, we look at: why Karaline combines a strong online and bricks-and-mortar retail presence how... read more
Articles are meant to provide useful information that can positively influence people. We all like to read information that can add to our knowledge or that which can guide us in our daily lives. It is then for this... read more
Building this culture, this underlying feeling, buzz, atmosphere, that is so hard to replicate, is integral to building your brand and attracting your ideal customers. Building your small business should start with you. It has to. Understanding you and... read more
I’ve recently returned from Austin, Texas, having attended the world’s largest Interactive Media conference, South by South West. There’s no doubt, based on the presentations by the world’s marketing and interactive media EXPERTS, that social media platforms are here... read more
On Day 4 of South by South West, Cat Matson (Alito) and Suzi Dafnis (Australian Businesswomen’s Network) talked about the journey so far at this year’s conference, including: Can companies outsource their social media? When does it work and... read more
Jodie Fox is Director of Fashion and co-founder of Shoes of Prey, a website that allows women to design their own shoes – every aspect from toe shape, heel size and material. In this In Her Shoes interview, Jodie Fox... read more
Wireless Networks Wireless networks are an increasingly common fixture in homes across the country as they offer the increased flexibility and convenience of being able to access the Internet from anywhere in the home. Even businesses are promoting free... read more
Email Marketing has become one of the most popular, fastest growing ways for businesses to get their marketing messages out to a large audience in a very fast and cost effective way. Put basically email marketing helps businesses enhance... read more
The average Australian spends about 18 hours a week online, yet according to Research International, 66% of small businesses don’t have a website. Now, being an accounting type, I know I bombard you with numbers, but you don’t have to... read more
Susan Williams is the founder of award-winning business The Finishing Touch. From modest beginnings 16 years ago, The Finishing Touch now employs more than two hundred casual staff nationally, and has a franchise in New Zealand. It has been... read more
How do you manage if you need to go away for business, or even a holiday? Is your business set up so that it can run without you, or do all your communication points go unanswered? We use so... read more
