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BoomVox, managed by Melanie Kansil, is a mobile platform that allows brands to engage customers in real time. Using BoomVox, businesses can upgrade sales, service and customer retention. The product leverages social media, enabling brand advocates to spread the... read more
I see a lot of great websites out there, but there are just as many bad ones lurking from the dark Geocity ages with content that’s scaring off customers. You need to build your website for your customers, not... read more
YouTube is by far one of the most powerful search engines on the Internet. Most people don’t see it as a search engine, but that is exactly what it is. Search on Google for any keyword and without fail,... read more
Networking is one of the oldest and most effective marketing tools for small business owners. The advent of Twitter has taken networking to a whole new level. When used as a networking tool, Twitter can exponentially expand your networking reach,... read more
Collaboration is one of the big buzzwords of today’s economy. The truth is that all successful businesses are a collaborative effort and have been since the days of cavemen hunting mammoths. One of the biggest irritants with PC-based systems... read more
With over 9,500 Twitter followers, The Messenger Group, managed by Lisa Messenger, is a brand engagement agency that provides a full 360 degree approach to creative communication strategies in editorial, design, custom publishing, social media and marketing. So how... read more
Nicki Walsh, Blaze Marketing If you don’t focus your actions and spend, Facebook can be a lot of effort for very little return. Social media is definitely an emerging trend that businesses need to incorporate into their overall marketing... read more
Your business card is probably one of the cheapest forms of marketing collateral you buy. With the right design and thoughtful, creative content, your business card can be a brilliantly effective tool to generate leads, drive visits to your... read more
Cloud computing is part of the future of business. Increasingly, it’s going to become a fundamental part of our society as we become more even more interconnected. Business is open 24 hours. Even if your office or staff aren’t... read more
Open Shed, managed by Lisa Fox, is a peer-to-peer rental site, where Australians come to rent each other’s personal belongings with confidence. The Open Shed vision is to create a secure and reliable community marketplace that helps Australians live... read more
15 June 2012 – Brian Solis discusses the impact of the increasingly networked and influential consumer on small business at the HerBusiness’ next webinar, on Thursday 21 June at 12pm AEST. Brian Solis will discuss his new book, The... read more
There’s a saying we all know and grew up with – “good things come to those that wait”. I’ve seen it. Good things do happen. But, seriously, it can be so frustrating while you’re waiting, yes? It can feel... read more
