13 June, 2012 – HerBusiness announces a new webinar, Creating a Virtual Team, that shows small business owners how to use virtual staff to make the most of limited resources. The webinar will be held on Tuesday, 26 June 2012... read more
You’re an astute and savvy business owner with enough smarts to create your own marketing. Right? When you sit down to write about your business, it’s quite natural to start with what you know – you! But really effective... read more
The Unimail Group, managed by Andrea Culligan, is a creative and strategic communications group. Their niche is in employer and commercial communications. They cover everything from research, strategy, creative, planning and execution for employer and commercial communications. So what... read more
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Suzanne Mercier, CEO of Liberate Leadership, a business that helps shift mindsets that block... read more
AdWords is Google’s paid advertising offering on their search engine. AdWords, unlike search engine optimisation (SEO), is a very flexible tool to use and is a great way to drive traffic to a website, regardless of its SEO ranking.... read more
Usually, once a business owner decides to take a certain direction or strategy and put it into practise in their business, it is sometimes challenging to know where to start. The same applies for beginning a public relations strategy.... read more
Do you smile when you talk to your customers? I was at a networking event recently and someone handed me the most boring, plain jane business card. It had Times New Roman font, no images and zero contact details,... read more
I’ve had heaps of fun using (playing) with the new Nokia Lumia 800. First up, Apple is not for me. I can see it has great features and benefits, however my brain doesn’t work the same way, so I... read more
In September 2011, there were almost 6.0 million people, or a third (33%) of all Australians aged 15 years and over not in the labour force, according to a recent report released by the Australian Bureau of Statistics. In... read more
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Anita Simon, co-developer of SAVI, the System for Analysing Verbal Interaction, and co-author of... read more
The Messenger Group, managed by Lisa Messenger, is a brand engagement agency that specialises in utilising books and magazines as an extension of brand and as a marketing tool. This article explores Lisa’s experience with a business mentor and... read more
Click here to download this episode. What role should social media play in eCommerce and and how is social media changing the face of eCommerce? Are social networks a driving focus in the way we shop online? Mentioned... read more
