A couple of months into 2014, tech-heads and investors could have been forgiven for believing that a new dawn for disruptive technology had arrived. Bitcoin, the world’s leading cryptocurrency, had popped above $800 on January 2 and remained there... read more
If you are first-time trade show exhibitor you might be wondering what you can do to make sure your upcoming show is as advantageous as possible. Well my green and eager friend, preparation is the key to success. Expo... read more
The internet economy has levelled the playing field allowing small businesses to compete with large corporates across many service and product sectors. The online retail space in particular has grown so significantly over the past few years as to... read more
The federal government’s proposed small business jobs package couldn’t have come at a better time as small business confidence slumps. The Prime Minister announced at the National Press Club at the start of this month that the government was... read more
People do business with people. Building your business through referral arrangements is a natural extension of human behaviour. We like to ask others for recommendations – whether we’re looking to have our house painted or need a new mortgage.... read more
Ask any sales person and they will tell you that ABC stands for Always Be Closing. Always; with every meeting and opportunity try to close the sale and get the business. Don’t get me wrong – you do have... read more
Did you know there are a number of common and costly mistakes that employers make – but they can easily be prevented. Are you making any of these mistakes? There is a tonne of legislation pertaining to employers and... read more
A psychiatrist who suffered chronic neck pain for 13 years treated it himself when nothing else would work. He had tried painkillers, anti-inflammatory drugs, physical therapy, hypnosis and rest but none of these treatments made a dent in his... read more
One of my key messages, one that I really want people to get, is the fact that we are ALL capable of being GREAT leaders. All of us, no matter where we started, or where we are now. As... read more
Do you actually sell or deliver your product or service in the real world? Most businesses still do. Even for exclusively online businesses (like Google) using some offline marketing activities makes sense (Google uses direct mail to reactivate lapsed... read more
Are you personalising your communications to clients and prospects, or using a one-size-fits-all approach? We have so much detailed information about the people on our databases these days, but not all of us are using that data wisely. First,... read more
My last post outlined a beginner’s guide to writing SEO-friendly blog posts. I stepped through some areas you should be aware of if you want Google to pay attention to the content you’re publishing. One of the areas I... read more
