Are you utilising all the opportunities currently available to you to market to your prospects and customers or are you missing chances and potentially losing revenue? Many companies do a lot of marketing work up front but then don’t... read more
How to get more customers with zero new dollars spent on advertising There are generally two ways to increase the number of customers you have: By pouring more money into advertising and capturing more leads. By increasing the rate... read more
In an increasingly globalised market, emerging marketing trends become an integral part of multinational business practices within a short period of time. Marketing trends reflect consumer attitudes, reaction and behavior and have to be considered during planning for a... read more
One of the easiest ways to increase productivity is to let go of perfection. That doesn’t mean to say you should reduce your standards — quite the opposite. You should always strive for excellence and encourage your team to... read more
One of my all time favourite quotes is this one by Maya Angelou: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Well,... read more
Okay – so you are interested in becoming a company director. A lot of people share your interest. It is a satisfying and financially attractive career option. But not a lot of people will tell you how to get... read more
How to program your brain for greater personal and professional results Have you ever looked in the pantry trying to find something and tell yourself, “It’s not here, I can’t find it,” then the person who lives with... read more
Quitting life as you know it and looking to buy a business makes the answers to these questions crucial. What do I want to do? Why do I want to do it? Can I afford to do it? Will... read more
Slow, negative, heavy, lacking energy and inspiration… Do any of these feelings sound familiar? These all describe me more often than I like to admit. I’ll hit a metaphorical wall at some time every year. I feel mentally, physically... read more
In my last article, we started to explore IP or Intellectual Property – what it is and why it’s so valuable. In this article, we are going to look at the ways that you can protect your creative assets that don’t... read more
The business world can be competitive, and “making it” as a business can be complicated and challenging. However, there is one thing that can make the bumpy road of starting a business a little smoother. And successful entrepreneurs have... read more
The business world can be competitive, and “making it” as a business can be complicated and challenging. However, there is one thing that can make the bumpy road of starting a business a little smoother. And successful entrepreneurs have... read more
