Social Media can be a “hungry beast,” and trying to keep up with social posts that get results can feel overwhelming, confounding, and like we’re always playing catch-up!
That’s why, in this episode, your hosts, Suzi Dafnis and Michelle Falzon, are sharing their top tips for creating a Social Media Calendar that gets results while keeping YOU sane :-)
Listen to This Episode to Hear More About:
- The biggest mistake small businesses make with social media (and how to avoid it).
- Why winging your social posts is a recipe for overwhelm—and what you can do to fix it!
- The simple planning hack that will have you hitting the ground running in January
- The secret to saving HOURS on social media every month.
- Why knowing the “Big Rocks” in your marketing plan is key to a successful social media calendar.
- Why every post should have a conversion purpose (and how to make it happen!).
- How planning your social media in phases can drive more sales and boost engagement.
- The overlooked opportunity cost of random posting – you will be amazed by how much it’s costing your business.
- Why social media can be a waste of time for some businesses, who aren’t taking one crucial step in their planning process.
- The EASY way to map out your year’s social media posts (without tearing your hair out).
- Why batching is NOT productive (unless you’ve done this first).
- From “tease” to “launch”—how to time your social media posts to build anticipation for your offers.
- The #1 way to make sure every social post supports your broader marketing strategy.
- The key to creating campaigns that resonate all year long (and boost your conversions).
- And much more…
Also Mentioned in This Episode:
- HerBusiness Marketing Success Mastermind
- HerBusiness Network
- Episode 15 – How to Create Content Without Burning Out
- Episode 78 – 3 Steps to Finally Getting ANY Big Content Project DONE!
- Episode 195 – Stacking Momentum with Your Annual Marketing Plan
- Episode 247 – Plan Your Next Launch Like a Pro
- Episode 248 – Why You Need to Plan Next Year NOW!
- Chantel Gilbert – Bluegum Electrical
- Loretta Brandolini – Reluminate Beauty
