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 – Successful Business Fundamentals: Achieving Excellence Through Quality

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Hosted by HerBusiness

On air:

22 April 2014

 

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Marcia Griffin knows what it takes to run a successful business. She is the founder and owner of Griffin Row a cosmetics company dedicated to simple, affordable and natural products targeting anti-ageing. Through her many years of business experience she has developed core success strategies that create a great business.

In this herBusiness Podcast interview with the Australian Businesswomen’s Network, Marcia shares her philosophy, as well as the business books that have contributed to her success.

Marcia believes that at the heart of a good business is an excellent quality product or service, offered at a good price. She says “It’s not worth being in business without it.”

When it comes to management, Marcia believes more emphasis needs to be placed on the hiring employees with the right attitude, as “technical skills can be taught,” attitude can’t.

Listen to this herBusiness interview with Marcia Griffin to learn:

  • Why a quality product or service is fundamental.
  • The signs of quality customer service (and signs that you’ve ‘missed the mark’)
  • How we can meaningfully demonstrate customer service
  • The mistakes business owners make when it comes to people management
  • An effective approach to system management
  • Marcia’s favourite business books and what they have taught her
  • The value Marcia places on ongoing education
This post was co-authored by Emma Grimley. Emma is currently completing a journalism internship at the Australian Businesswomen’s Network. She studies Bachelor of Arts (Media) and Bachelor of Laws at Macquarie University in Sydney, Australia.

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Marcia Griffin

Marcia Griffin

Marcia Griffin was the first Victorian Telstra Business Woman in 1995. At that time she was CEO of Pola Cosmetics which she had grown from a start up to a multi-million dollar business with nearly 5000 sales agents. Prior to that she had been a secondary teacher and Research Economist with the Australian Wool Corporation. She sold her share of the Pola business in 1997 and since then has been on numerous company boards, written a book, and started a natural skincare brand. Marcia is currently on the boards of the Peninsula Hot Springs, Carpet Court, and Care Connect.

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