In this episode, your hosts Suzi Dafnis and Michelle Falzon continue building out your repeatable sales engine with the final four parts of their 9-part “Systemising the Sale” self-check.
In Part 2 of Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers” we dig into the practical infrastructure behind consistent conversions: sales assets you can actually find, follow-up that doesn’t rely on memory, numbers that inform smarter moves, and a debrief rhythm that compounds your learnings.
The red / orange / green ratings are BACK! Find out how you rate and where the gaps are in YOUR sales systems.
Listen to This Episode to Hear More About:
- Stop rewriting everything: How a central Sales Toolkit turns scattered files into reusable, revenue-driving assets you refine—not reinvent.
- The real reason follow-up stalls: Why “I don’t want to pester them” keeps you stuck—and the simple, respectful cadence that converts warm leads.
- Build once, reuse forever: Slide decks, email sequences, objection handlers, and Canva templates that speed execution and maintain message consistency.
- What to do when leads go cold: A plug-and-play follow-up ladder (emails, DMs, texts, retargeting) you prep before launch day.
- Metrics that matter: The 3 numbers (Leads, Sales, Conversion Rate) that diagnose bottlenecks—plus easy add-ons like source tracking and offer-day patterns.
- From gut feel to good calls: How lightweight dashboards help you decide when to turn the dials mid-promo (and what to ignore).
- Debrief like a pro: The 5-question template that turns every campaign into an accelerator for the next one.
- Rinse, repeat, and delegate: Naming conventions, timing rules, and ownership that let a VA or team member run the playbook without you.
- What to do when your sales page underperforms: Small tests to run next time so you keep momentum without rebuilding the whole funnel.
- And much more…
Also Mentioned in This Episode:
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EP270 – Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers Part 1
https://herbusiness.com/podcast/how-to-build-a-repeatable-process-for-making-high-converting-offers-part1/
EP251 – Winning Proposals – How to Get More Clients to Say Yes More Often (Part 1)
https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-1/
EP252 – Winning Proposals – How to Get More Clients To Say Yes More Often (Part 2)
https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-2/
EP59 – How to Reach Out to Your Audience After Losing Touch
https://herbusiness.com/podcast/59-reach-audience-losing-touch/
EP8 – How To Create a New Client Nurture Email Campaign
https://herbusiness.com/podcast/08-create-new-client-nurture-email-campaign/
Jeff Walker
https://jeffwalker.com/
Kaye Ure – Styling Individuals
https://stylingindividuals.com/
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