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Catherine Kaputa is author of The Female Brand – Using the Female Mindset to Succeed in Business.

 

Listen to this herBusiness interview with Catherine Kaputa to learn:

  • The female edge and how to leverage it
  • Good communication and why it’s crucial for women to master
  • Brag – why it’s a four letter word we need to learn to love
  • And female networking styles (and why they often don’t work)

About the Host

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

About the Guests

Catherine Kaputa is a brand strategist, speaker, author and founder of SelfBrand, a New York City-based branding company – www.selfbrand.com. From Madison Avenue to Wall Street to the halls of academe, Catherine Kaputa perfected her ability to market products, places, and companies. She first learned brand strategy from Al Ries...