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Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs.

In this episode, we interview Lorrie Thomas, author of The 36-Hour Course to Online Marketing, and CEO (Chief Enthusiasm Officer) of Web Marketing Therapy, a marketing agency that diagnoses, prescribes and guides healthy marketing solutions.

 

Listen to this herBusiness interview with Lorrie Thomas to learn:

  • The key components of online marketing
  • Why it’s so important to have a website
  • Content marketing and the ‘magazine model’
  • Blogging – what types of blog entries enhance sales
  • Social media and the “Three V’s”
  • Web analytics
  • The science of search engine optimisation
  • Email marketing
  • Multitask marketing

About the Host

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

About the Guests

Lorrie Thomas, M.A. is The Marketing Therapist and a proud Wild Web Woman. She is a speaker, educator, marketing expert and CEO of Web Marketing Therapy. Her expertise helps make small businesses BIG with the web. Her success-backed approach to web marketing empowers professionals to create scalable web solutions that...