We each have different learning styles, but the big problem is, when we create our content we tend to tailor it to suit our OWN learning style!
That’s great for other people who receive and process information like WE do, but you could be missing out on sharing your message and winning new clients who have very different learning styles to you.
So in today’s episode, your hosts, Suzi Dafnis and Michelle Falzon explore the 7 different learning styles and how you can create content that speaks to ALL 7 of those learning styles.
Because when you can create content that makes it easy for people to consume, more people will pay attention to what you’ve got to say and they will LOVE what you share. The ripple effect is that more people will want to buy from you and more people will want to share your content with their friends and colleagues.
PLUS –it’s not only important to know the different learning styles, but you ALSO want to know what content types, formats and approaches those learning styles like best.
Included in this episode is a BONUS Download – The 7 Learning Styles Content Matrix which is a quick reference guide that summarizes the best content formats you can produce to reach each of the 7 types of learners in your market.
Listen to this episode to hear more about:
- Why your own learning style could be putting “blinkers” on your content and limiting how many people you are reaching
- How to create more 3-dimensional content by catering to people’s learning styles
- How to find your own learning style (and why you might have more than one)
- What you can do to make your audio content more visual (yes, it’s true!)
- Why props and other visual models are important
- The approach you can use to help people who may struggle with written instructions
- What IKEA can teach you about creating content for different learning styles
- The few simple tweaks you can make to your content to stop people getting “lost”
- Why something as simple as encouraging your audience to leave a comment or read your content out loud could radically increase your engagement results
- Ideas for adding more audio content into the mix
- How to get more “light and shade” into your content by catering to all 7 learning styles
- The power of mnemonics and acronyms and why you want to consider adding them to your content
- Why you want to consider “getting physical” with your content
- How to get more people loving your content by playing games
- The simple genius of a fill-in-the-blanks worksheet and why they work
- How to turn your content into “an experience”
- Why you might want to consider adding the “back story” to your content
- When giving links to further research and “going deeper” makes sense
- How to help people work in groups (and why that’s good for your message)
- How to attract the self-taught “solitary” learner to buy from you
- When and why to consider creating visual models
- How to use “equations” to attract more people to your content
- Why you might want to consider using a few “props” in your presentations
Also mentioned in this episode:
- Core content episode
- Tipping Point Handbook and Model
- Gardner’s 7 Intelligences
- Other learning style models:
