• 1300 720 120
  • Contact
  • Sign In

Login / Logout

Forgot Password
Logo for HerBusiness
  • Home
  • Blog
  • Podcasts
  • Events
  • Become a Member
  • Work With Us

How to Create Your First Online Challenge - Part 2

 
 
Update Required To play the media you will need to either update your browser to a recent version or update your Flash plugin.

Podcasts

Content Sells Podcast

Subscribe

In Part 1 We covered the things you need to think about BEFORE you launch your first Online Challenge so you are set up for success right from the start.

And in today’s episode your hosts, Suzi Dafnis and Michelle Falzon, dig deeper into the strategies you can implement DURING your Online Challenge to get the best results.

FREE RESOURCE: Get your pre-challenge setup tips summarised in this handy Your First Online Challenge Cheat Sheet.

 

Listen to this episode to hear more about:

  • The most important thing you can do right after someone opts in for your Online Challenge
  • How to get people interacting in you Challenge from Day 1
  • How to format your welcome message to new people joining your challenge
  • What sort of platform to use to deliver your content… Facebook or ???
  • What kind of Facebook Group is best suited to the Challenge format (secret, closed or public)?
  • How to know whether you shut your group down or leave it open at the end of your Challenge
  • The importance of creating rituals and regular celebration (and some fun ideas that are easy to implement but deliver BIG results)
  • The importance of creating peak moments in your challenge (and why you may need less than you think you do!)
  • The difference between “Sequential” and “Repetition” based Challenges – and what that means for your content
  • How to create your challenge exercises
  • How often to communicate with the people participating in your challenge
  • How to convert people into your paid next step at the end of your Challenge
  • And much more.

Also mentioned in this episode:

  • Your First Online Challenge Cheat Sheet
  • Content Sells Episode 109 – How To Create Your First Online Challenge – Part 1
  • Content Sells Episode 66 – Turning Content Into Sales With the Problem Solution Dance
  • The Power of Moments Book by Chip and Dan Heath – https://heathbrothers.com/the-power-of-moments/

 

Your First Online Challenge Cheat Sheet

Share This

About the Hosts

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

view profile

    author social links:

  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Blog
  • Website
Michelle Falzon

Michelle Falzon, Director of We are Content, has more than 25 years experience in marketing and communications from her early days in TV, radio and press (documentary films, TV and radio commercials) through to print (book publishing, magazines, marketing collateral) and on to her early adoption of digital marketing in the...

view profile

    author social links:

  • Facebook
  • Twitter
How to Create Your First Online Challenge
Subscribe on Apple Podcasts

Latest Episodes

  1. 263 – Mini But Mighty: Small-Scale Strategic Alliance Strategies To Grow Your Business
    03 June 2025

  2. 262 – The Content Marketing Tools We’re Loving in 2025
    20 May 2025

  3. 261 – 6 Ways AI is Saving Us Time With Our Content
    06 May 2025

  4. 260 – 6 Smart Questions – How to Know if You’re Ready to Add a More Expensive Product or Service
    23 April 2025

  5. 259 – How to Use Bonuses to Overcome Buyer Objections & Make More Sales
    08 April 2025

  6. 258 – From Free to Paid: How To Seamlessly Convert Leads to Buyers
    25 March 2025

  7. 257 – How to Get FREE Leads & Buyers on Instagram with Nicole Burke
    11 March 2025

  8. 256 – How to Charge More (and Stop Underpricing & Overdelivering) with Dr Claire Zammit
    25 February 2025

  9. 255 – Marketing Case Study – Creating a High-Converting Offer
    11 February 2025

  10. 254 – NEW & UPDATED! How to Craft an Offer that Sells
    28 January 2025

Listener Reviews

  • Highly relevant and informative. We are in the process of updating our website and so your episode Design Insights from a Successful Web Designer was tremendously helpful. It highlighted the importance of a number of website design and layout...
    - Frozen in Hobart

  • Chunks of ‘gold’ in every podcast. Having many years of marketing experience under my belt, it is easy to push aside learning content that relates to marketing in favour of other tasks. I am so glad I didn’t. This...
    - LollyMollyMe

  • This podcast really helps. I have been listening to these podcasts since they first came out and am finding them so helpful. If you need to know who your ideal clients are and how to figure that out, then...
    - Cathdev

  • A Podcast Full of Great Content!! I listen to a number of marketing podcasts as marketing has been a steep learning curve for me for a while now. The Content Sells Podcast is in a league of its own!...
    - can’treadfrench

  • This podcast really helps. This podcast is an absolute must for marketers and entrepreneurs wanting to supercharge their sales. Finally someone telling us how to make the most of all our hard work. Can’t wait to put these strategies...
    - joshmasters

About herBusiness

Celebrating 29 Years in 2025!

HerBusiness is secret to your success, the accelerator for everything you do. HerBusiness will help you go further, faster with great women behind you. We know you can do it all, but you won’t have time to enjoy it.

We make everything easier with education, training, resources, mentoring and all the support you need to:

  • Grow your business
  • Connect with other business owners and expand your network
  • Learn from world-leading role models and experts
  • Be inspired and encouraged through every stage of your growth, from the startup phase to established business and beyond
  • Create the business and life you love

Quicklinks

  • About
  • Contact
  • Freebies
  • Become a Member
  • Get a Mentor
  • Join the Community
  • Hall of Fame
  • Partners & Sponsors
  • Privacy Policy
  • Frequently Asked Questions
  • Meet Suzi
Logo for HerBusiness
  • Facebook
  • Twitter
  • YouTube
  • Mail to
© HerBusiness® - HerBusiness® is a registered trademark of HerBusiness Pty Ltd. All rights reserved.