10 – Write, Promote and Publish eBooks that Sell

Podcasts

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Are eBooks still effective anymore? We say YES and in this episode, your hosts Suzi Dafnis and Michelle Falzon reveal their best eBook strategies, including how to choose your title and topic, essential cover design tips, how to grab attention and the importance of having a clear next step.

They also answer the question “How long should my eBook be?” and give you tips on ways to fast track your eBook creation and design and offer 5 ways to promote your eBook to generate more leads and more sales.

In this episode, you will learn:

  • How to choose your eBook title and topic
  • Common cover design mistakes to avoid
  • How to craft your call to action and where to put it on your eBook
  • The ideal length for your eBook
  • Promotion ideas to get more people opting in to receive your eBook

Also mentioned in this episode:

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About the Hosts

Suzi Dafnis is the CEO at HerBusiness and Chairperson of its Advisory Board. Suzi has been involved with the business since 1995. In 1998, she took over from its founder and has since managed and grown the community. She remains its media spokesperson and a champion of women in business.

Communication. Clear. Well thought out. Creatively delivered. Essentially, that’s what we do. As our name suggests, we seek to understand and convey the points of view (or paradigms) that you want to communicate. We have a wealth of experience in a range of communication mediums including film, video, internet, print...