Did you come back from the New Year break invigorated and inspired to make 2009 your best year yet? Have you just realised that it’s the beginning of April and you still haven’t done anything? Use these five quick... read more
If your company had exhausted all of its marketing dollars and could not spend anything else on lead generation, what could you and your colleagues do to create income? Client referrals – one of the highest sources of leads... read more
The penny-pinching, wheeling-and-dealing, bargain-hunting prospect. As a freelancer, dealing with this type of person is part of the territory. Unfortunately, this is a delicate situation, if you appear defensive you risk losing a sale or a later referral. If... read more
For the past two decades many SMEs have been advised to adopt a ‘client-service’ model to build their business. On the surface, this sounds reasonable, but in reality, it might be sending those same SMEs broke. Today, probably more... read more
Here are 7 rules for creating headlines that sell – or that can at least buy you time so your customer reads your offer. Rule No. 1: Don’t try to be too clever Too often the temptation with a... read more
Whether you are offering a product or a service, the Internet enables you to reach customers all over the globe, who can conveniently order from your online store 24 hours/7 days a week. The primary difference between a regular... read more
How do I increase my sales? Whenever I talk to people and tell them what I do (sales is my ‘thing’) they inevitably ask me “how do I increase my sales?” My response is simple “Employ a sales person!”... read more
For the past two decades many SMEs have been advised to adopt a ‘client-service’ model to build their business. On the surface, this sounds reasonable, but in reality, it might be sending those same SMEs broke. Today, probably more... read more
Do your sales and service ‘departments’ work hand in hand? Whether you’re a one-person operation or a big team, do you use the opportunity to sell when the opportunity is there? My partner and I are both BMW drivers…... read more
The HerBusiness interviewed Annette Lackovic of Presentsforher Briefly tell us about your business and how you got started. Presents For Her is an online gift shop that targets males who are looking to buy gifts for females. Annette’s background in... read more
We live in a ‘grab it and go’ world where sales opportunities are won and lost on first impressions. Ask any successful high-level professional and you are likely to discover that their success was due not only to their... read more
The Australian Bureau of Statistics tells us that only 20% of businesses will still be running successfully after five years of operation. Furthermore, of that 20%, more than 80% will close down or disappear over the subsequent five years.... read more
