Publicity and PR Articles

Everyone has a book in them!

There is an old adage “everyone has a book in them”. If this is true, are you one of the ones who have done something about it or have you felt constrained by unfounded myths and publishing industry perceptions?... read more

Adding impact with PR

By Penny Young

Articles

Want to add impact and stretch your marketing dollars further? Perhaps it’s time to revisit the role that public relations plays for you. What exactly is PR? Public relations is, to put it simply, relations between your business and... read more

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