Inspiration and Success Resources

Innovative Market Research

The multi-award winning team at Ruby Cha Cha uses innovative market research to provide insights and create business stories that allow their clients to solve marketing challenges. In this interview we learn the role that research should play in... read more

Business Myth-Busting

I’ve been ‘in business’ for fifteen years now and during those years I have learned a lot!!! I’ve learned the fact from fiction when it comes to running your own business and I can now see the fine distinctions... read more

Bouncing Back

I asked a group of managers today how they would describe ‘resilience’. Their respose was ‘how you bounce back’. We then proceeded to have a conversation about maintaining one’s resilience in times of change and stress. I know from... read more

The Myths About Women in Business

Catherine Fox is Deputy Editor of Australian Financial Review’s BOSS magazine and writes a weekly column, ‘Corporate Woman’ for the newspaper. She joined the AFR in 1989 and has held a variety of positions, including marketing and Smart Money editor. Catherine... read more

BE The Difference!

Do you cringe every time you hear the words ‘What makes you different?’ Do you think ‘Oh no. I still have no idea what my niche is’? Do the words ‘Unique Selling Proposition’ and ‘Point of Difference’ make you... read more

How to Win Business Awards

“And the winner is….” These four words make me giddy, and not just from nerves or anticipation. Having won a few prestigious awards, I know just how powerfully they speak for your business. Whether from industry, government or peers,... read more

Join the Most Supportive and Collaborative Network for Women Entrepreneurs Who Are Ready to Grow and Scale Their Business.