With the advent of social recruiting, the rules for job applicants have changed – social media knowledge is the new must-have skill for savvy job hunters to build their online brand. It’s no longer enough to rely on a targeted résumé... read more
A regular newsletter is a great way to keep in touch with your customers and wider target audience. I don’t know about you, but I am constantly subscribing to new email newsletters to help me keep up to date... read more
If you run a retail or hospitality business, you know the value of happy customers singing your praises to their friends. In the 21 Easy Ways to Market Your Business Online eBook, Cat Matson explains how you can increase customers... read more
Collaboration can occur between individuals, creating an effective team environment from anywhere in the world. In this eBook, Alycia Edgar of Coastal Accounting Services looks at how the cloud can help you run your business from anywhere in the... read more
An online marketing campaign can create a sustainable pipeline of leads and sales for your business. In the 21 Easy Ways to Market Your Business Online eBook, Maria Anderson of Sustainable Marketing provides a ‘how to’ in creating a cost-effective... read more
You know those occasions when you’re in between appointments, or suddenly find yourself stuck with some time to fill while you’re out of the office? There is a way to make the most of those spare five minutes here... read more
With so much news breaking on the Internet and in social media, it makes sense to take your press release online too. In the 21 Easy Ways to Market Your Business Online eBook, Johanna Baker-Dowdell of Strawberry Communications shows... read more
Online forums can be a great way for a business to establish thought leadership in their area of expertise. You can use forums in two different ways to support your marketing and thought leadership strategy. Gemma Manning provides advice... read more
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Mariette Rups-Donnelly, Director of Powerhouse Presentation. Listen to this herBusiness interview with Mariette Rups-Donnelly to... read more
Business can be lonely sometimes, particularly for small business owners. Out of the 2 million small businesses in Australia, 90% have less than 5 employees and 65% are solo owned and operated – meaning 1.3 million business owners are... read more
YouTube is by far one of the most powerful search engines on the Internet. Most people don’t see it as a search engine, but that is exactly what it is. Search on Google for any keyword and without fail,... read more
Unless you are a total stranger to blogging, you may already know the importance of comments. If you want to get more engaged and responsive visitors to your blog, blog comment marketing is something you should consider doing. At... read more
