Click here to download this episode. Sally Hill is the owner of Wildwon, an experience design and event production company. In this herBusiness podcast, we discuss creating engaging experiences for your customers and how employing experiences can influence behaviour, attitudes and culture.
Listen to this herBusiness interview with Sally to learn:
- What Wildwon does, and what her role is within the company
- What her Vivid Sydney presentation is about – experiences as an art form
- How careful designs make for a flawless experience and beautiful, meaningful content
- How to utilise digital communications and content strategy to engage communities and deliver projects
- How some brands are getting it wrong when they try to bring people together
- What she thinks the key to encouraging participation from a crowd is
