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True leaders do what speaks to them. And, according to Lisa Rubinstein, author of True Leadership, anyone can be a leader, but it takes a certain type of person be a true leader. In a recent interview with the... read more
Email marketing is a great tactic to have in your marketing tool belt. Not only is it a great way to stay in touch with your loyal customers, but allows you the opportunity to connect and build trust with... read more
People in government relations circles are pretty busy right now. Julia Gillard, when announcing a September election date back in January, said it would allow business and consumers to “plan their year.” Instead, Australians were subjected to the longest... read more
In The Wizard of Oz, all the Tin Man truly desires is a heart. He wants to feel fully human again, like he was before the Wicked Witch of the East cast a spell on him. When the Tin... read more
There is a truism in life and sales ~ if you don’t ask – you don’t get! I meet lots of sales and non-sales people who are terrified of asking the person to buy from them. They invest time... read more
Each year, the Australian Businesswomen’s Network (ABN) provides work experience opportunities for numerous interns who make an invaluable contribution to many ABN projects by contributing knowledge from their chosen fields of business management, social media, journalism, public relations and... read more
Are you an amusing conversationalist? Are you the life of the party at your family get-togethers? Do you always have an interesting story to share? Can you read a crowd and work the room? No? Then your Facebook business... read more
There are three types of interview questions that all job seekers should be prepared to answer. Here are tips to prepare an answer for all three – behavioural, situational and standard interview questions. Behavioural Interview Questions Behavioural interview questions... read more
According to a study conducted by The Heat Group, over half of Australia’s women (55.4%) believe they aren’t being paid the wage they deserve due to poor negotiation skills. Gillian Franklin, Managing Director of The Heat Group (which interviewed... read more
Branding as I discussed in a previous article is understanding that your business’ reputation is dependent on you consistently delivering on your promises. In the follow-up article I discussed that your brand is also dependent on all stakeholders delivering on your... read more
Branding as I discussed in a previous article is understanding that your business’ reputation is dependent on you consistently delivering on your promises. In the follow-up article I discussed that your brand is also dependent on all stakeholders delivering on your... read more
A few months ago I wrote an article about the power of collaboration, and as a living testament to my beliefs, I am currently working with a “super team” to deliver effective and efficient results for a new client.... read more
