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Are you one of the 100,000 people who have rung the Small Business Helpline? The federal government says, that since its establishment in December last year 100,000 small business operators had rung the helpline seeking information on wages, awards... read more
Romancing your readers into opening your newsletters is an art form. Here are 20 essential tips breaking down this mysterious art of seduction. Opening your inbox to a barrage of emails is a horrible way to start your day.... read more
Teleworking used to be telecommuting. Simply, it means working from home regularly. A self-employed person working from home is not described as telecommuting because of the two factors a) it’s just them in the business and b) home is... read more
Great selling is helping people buy. If you can think about sales and selling as helping people buy, you will be happier to do it! The next step then is knowing how to do it! Here is a Simple... read more
Why relevance is everything in 21st century communication Last Saturday we enjoyed a day out in central Melbourne, visiting venues which were part of the Open House Melbourne scheme. Open House is a wonderful event, running across a weekend... read more
They say changing the scenery is the best way to get a fresh perspective on life. Travel opens our eyes to new ideas and new ways of doing things … and even gives us a little nudge out of... read more
There’s a Masterchef contestant that should have you on your toes – not just for your cooking but marketing your business! Masterchef Australia has just wrapped up it’s sixth season. I’ve watched all seasons and knowing the ratings’ decline... read more
Many of you who have hired, supervised or managed staff in the past will, at some stage or another, find yourself being asked to be a referee. If the employee was a star you will usually have no hesitation... read more
Accounting is a complex thing, and financial results are difficult to understand for the average business owner. Most haven’t studied “how to” do business and rely on their tax accountant to explain what everything means. The accountants who genuinely... read more
Social media is a standard component of modern day marketing but it can feel a bit like talking to an empty room when you start out. Then you start rocking it and you’ve built a community around your business.... read more
You are loving your new website, it looks great and you just want to get it up! However, here are two very important things to consider before you sign it off – 1. Your site will now be available... read more
herBusiness blogger, Amanda MacLean recently provided an excellent checklist for reviewing the health and safety of your work environment. Taking that a step further, regardless of whether you work alone, from home or have an office and staff,... read more
