– Thriving in a Changing Workplace

Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs.

In this episode, we speak to Holly Kramer, Group General Manager of The Workwear Group.

In this interview, Holly explains:

  • the four trends of a changing workplace
  • how the workplace has changed since the Global Financial Crisis
  • what a global marketplace means for all of us
  • how the Internet is disrupting the way we work
  • the qualities we need to develop in order to thrive
  • flexibility
  • why being resilient is one of the most important qualities for thriving in your career
  • the role your networks can play in securing your success

Enjoy this interview with Holly Kramer.

 


‘Holly was a guest speaker at Macquarie University’s 24th annual Women, Management and Work Conference which took place on the 12-13 July. Holly spoke on the topic of ‘Work: Emerging Futures’ where she discussed the workplace trends we are likely to see in the future, such as increased workplace flexibility, a war for talent and effects of the disruptions caused by the internet.’

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Holly Kramer

Holly Kramer

Holly is currently Group General Manager, Pacific Brands Workwear Group (ie Hard Yakka, King Gee, NNT uniforms.) She joined Pacific Brands as GGM, Homewares on 10 May 2010, following nine years with Telstra in roles such as Group Managing Director, Product Management, and Chief of Marketing for both consumer and retail divisions. Prior to Telstra she was General Manager of Marketing at ecorp Ltd, which comprised Ninemsn, Ebay, Monster.com and Ticktetek.com, and she also held a number of sales and marketing roles at Ford Motor Company in Australia and the US. She completed a degree in Economics and Political Science at Yale University and an MBA at Georgetown University. Holly currently serves on the Board of the Alannah and Madeleine Foundation and is a member of the Chief Executive Women (CEW) governing council. Holly is also a member of the Advisory Board of the Macquarie University Faculty of Business and Economics.

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