The IDEAL Marketing Blueprint

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Every project needs a plan. In Lesson 1 of the IDEAL Business Workshop, HerBusiness CEO Suzi Dafnis has introduced you to her IDEAL Business System, a practical, five-step plan to transform your business into an IDEAL business, the thriving... read more

Choosing Your IDEAL Client

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There’s nothing like a great client. Your relationship with your clients makes your business go ‘round, and there are clients that make your business a joy. They love and appreciate what you do; they’re a pleasure to work with;... read more

Your IDEAL Business Needs People

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Here at HerBusiness, we’ve been investigating what makes the IDEAL business and how you can achieve yours today. We’ve been digging into our Businesswomen’s Hall of Fame to find those answers. In the last article in this series, we... read more