About Me - My Biography

Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. Harvard Business Review lists Dr Robert Cialdini’s research in “Breakthrough Ideas for Today’s Business Agenda.” He is a New York Times, Wall Street Journal, and USA Today bestselling author.

Fortune Magazine lists his first book Influence in their “75 Smartest Business Books.” CEO Read lists Influence in their “100 Best Business Books of All Time.”

His new book,  Pre-Suasion:  A Revolutionary Way to Influence and Persuade, is the topic of his Summit session.

Dr Cialdini is CEO and President of INFLUENCE AT WORK; focusing on ethical influence training, corporate keynote programs, and the CMCT (Cialdini Method Certified Trainer) program.

Dr. Cialdini’s clients include such organisations as Google, Microsoft, Cisco Systems, Bayer, Coca Cola, KPMG, Ericsson, Kodak, Merrill Lynch, Pfizer, IBM, Prudential, The Mayo Clinic, GlaxoSmithKline, Kimberly-Clark, Harvard University – Kennedy School, The Weather Channel, the United States Department of Justice, and NATO.