Kristy Chong
Modibodi
- Founder-CEO
Retailing
About Me - My Biography
I’m the CEO and creator of Modibodi™. I’m a mum on a mission, a fash-tech entrepreneur and a social advocate for women’s health issues and rights.
With over 15 years in senior PR roles for organisations including McDonald’s Australia, Sanofi-aventis and Edelman PR.
Fast forward to 2011, after the birth of my second child, my personal experience with “unmentionable” bladder leaks made me determined to start my own brand. One that would change our mindsets – and the planet! – by changing underwear for the better.
I set out to design, develop and scientifically prove the patented Modifier Technology™ leak-proof undies and transform this into the Modibodi™ collection: a reusable, sustainable range of tops, singlets and sweat-proof undies, created to liberate us all from endless amounts of landfill.
My vision is to build a brand that makes the world better by empowering every bodi to make real, positive change. As part of this vision, Modibodi™ actively supports causes and organisations close to our heart, such as Share the Dignity and Days for Girls.
www.modibodi.com
Why I Became a HerBusiness Member
Her Business provides a one stop shop for business owners like myself, it can be challenging attending seminars, networking and finding the right opportunities and I am excited to be apart of a community that offers everything under the one network.
My Member to Member Offer(s)
Modibodi would like to offer Her Business Members 15% off storwide.
Use code: herbusiness17
Excludes Clearance Items, Bundle Packs, Gift Cards and can not be used with any other offer.