Are you looking for some new content inspiration? What are some of the latest ideas and formats you need to know about such as quizzes, gamified content, user generated content and live streamed content?
In this episode of the Content Sells Podcast, your hosts Suzi Dafnis and Michelle Falzon share Part 2 of an exploration of content ideas you may not already be applying in your business – some are brand new and others may be new to you. Learn the five main content categories you need to be considering to create content that engages and cuts through the noise.
Plus, included in this episode is a free download – 5 Unusual Content Ideas Your Customers & Prospects Will Love.
Listen to this episode to hear more about:
- Five types of innovative content
- How to turn what’s happening “behind the scenes” into compelling content that draws your audience closer to you
- How and when to use real-time content to engage your tribe
- Thought starters on creating personalised content
- What you can learn from Google’s Street View project to leverage the content you are already creating in an innovative way
- Why we recommend you let your audience “steal” your ideas from you (it’s not what you think)
- The hot new trend of live streaming video and where tools like Blab and Periscope fit in
- Why everything old is new again – and how to be innovative using good old direct mail
Also mentioned in this episode:
- Google “Street View Treks”
- Wistia
- Austin Kleon
- Live-streaming tools
○ Periscope
○ Blab
○ Ustream - Hubspot “Smart Content”
- Personalisation plugin for WordPress/Infusionsoft
- Boca Java Coffee