10 – Write, Promote and Publish eBooks that Sell

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Are eBooks still effective anymore? We say YES and in this episode, your hosts Suzi Dafnis and Michelle Falzon reveal their best eBook strategies, including how to choose your title and topic, essential cover design tips, how to grab attention and the importance of having a clear next step.

They also answer the question “How long should my eBook be?” and give you tips on ways to fast track your eBook creation and design and offer 5 ways to promote your eBook to generate more leads and more sales.

In this episode, you will learn:

  • How to choose your eBook title and topic
  • Common cover design mistakes to avoid
  • How to craft your call to action and where to put it on your eBook
  • The ideal length for your eBook
  • Promotion ideas to get more people opting in to receive your eBook

Also mentioned in this episode:

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About the Hosts

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

Michelle Falzon, Director of We are Content, has more than 25 years experience in marketing and communications from her early days in TV, radio and press (documentary films, TV and radio commercials) through to print (book publishing, magazines, marketing collateral) and on to her early adoption of digital marketing in the...