Stand Out from the Crowd

How to develop your personal brand using PR and Social Media.

Everyone needs to develop a personal brand, whether you are just starting out in business or running an established business. Those with strong and distinct personal brands more easily cultivate and manage their reputation, credibility and profile. A strong personal brand is the key to become an influencer and gaining trust with people that matter.

In this webianr, public relations and social media expert, Catriona Pollard of CP Communications will share how to leverage the opportunities in both social media and public relations to effectively build your personal profile so you start standing out from the crowd. Do you know what happens when people start taking notice of you? Increased sales, more referrals, doors start opening and new opportunities you never even dreamed of start falling into your lap.

At this personal branding and social media session you will gain an understanding of the strategies and tactics that must be used in order to successfully create and build on your personal brand in order to become a well-known expert and influencer.

In business, it’s no longer a question if you should do PR and social media; it’s how well you do them. This not to be missed session will leave you understanding how you can use PR and social media to develop your personal brand and your build your business.

During this one-hour webinar we’ll look at:

• How to use PR and social media to build your business so you get new business calls without even trying!
• Learn how to develop your personal brand and your personal key messages so you can stand out from the crowd.
• How to develop story ideas you can pitch to the media, as well as tactics including media angles and article writing.
• Learn what social media platforms are right for you, and how you can use them to build your profile.
• Step-by-step guide through public relations and social media strategies that will make a significant and real difference to your personal brand, your business and bottom line.

Comments from the audience:

“This webinar provided valuable information, such as tips on how to use each social media platform to its advantage and knowing that I’m doing most of the things she’s suggesting already. It’s good to know I’m on the right path.”

“I enjoyed learning about the different strategies for improving my brand recognition and being in the forefront of peoples’ minds.”

“Catriona was great. I enjoyed hearing about the different PR tactics and how integral a blog is to your personal branding.”

“The best part of this webinar was learning (and also reaffirming) the different types of self-promotion available. It was interesting to learn Catriona had built her personal brand in around 12 months. And, it makes the process seem achievable for me!”

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