Dr Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation. His first book, Influence, is cited as one of the greatest business books of all time.
In the Summit Session
- How to guide people to move in the direction of the message that we’re going to send, before they experience that message (ie. what to do before asking for the sale)
- Why ethically altering the client’s mindset so they are aligned with the message they are yet to hear will enhance the results you get
- How people determine what is important to them in any situation (and how to get their attention on YOU)
- How channelling our prospect’s attention to a particular feature of what we have to offer, our strength or our differentiator takes us above all of our competitors
- The one word to use to get more people responding to our surveys and customer reviews
- How the visual elements in your marketing influence the decisions your prospects will make
- The three stages of moving a client towards taking action (and what to do in each stage to keep people moving forward)
Get the Book – Pre-Suasion by Robert Cialdini
This training is available only to HerBusiness Network Members
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Event Details
- Revolutionary Ways to Enhance Your Powers of Influence with Robert Cialdini
- Speakers: Robert Cialdini and Suzi Dafnis
- Venue: On-Demand
