What underpins business success? We believe that the ability to bring in customers and to generate a profit are two essential elements. Additionally, the ability to manage cash flow is an element that can make or break a business.

This webinar is designed to show you how to create a remarkable business through good business fundamentals.

Those who view this webinar will gain an understanding of:

  • Getting customers. You can only succeed if you have enough business to sustain you. So, how to get more customers?
  • How do you best manage your cash flow? Being profitable does not necessarily mean being liquid. A company can fail because of a shortage of cash even while profitable.
  • Profitability. You may have cash in the bank but how do you know if your business is profitable? What indicators will help make your situation crystal clear?

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Comments from the audience:

This webinar gave me access to passionate people from my lounge room in regional NSW. I enjoyed Natalie’s presentation on marketing, as it was more relevant to my business – some very interesting stats in there.”

“It was fantastic to hear experts in their fields give simple practical advice without a lot of jargon. Also great in the online format as I was logging in from Bangkok while on a business trip and the sound quality and slide timing was excellent.”

“I enjoyed both presenters. Natalie was fantastic and her information was great, I found it very useful. I also enjoyed learning some basic info about cashflow/bookwork – an area that I found scary.”

“I really enjoyed the fact that it was so simple to get onto. I am not very computer savvy, but the prompts were easy to follow, quick to response and made me confident. The content was informative and the presenters made me feel comfortable. The info was great, food for thought. I loved it.”

Natalie’s talk was very passionate, informative and leaves you wanting to do more.” “The speakers were excellent and enthusiastic about their subject and spoke really well.”


Premium Members watch for free. Learn more about the benefits of Premium Membership.


Event Details

  • Inside Business Success
  • Price: $59 (Login for Premium Member Discount)
  • Speakers: Fiona Pascoe and Michael Fox and Jason Fryer
  • Venue: On-Demand

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About the Guests

Fiona is the creator of 120percent, a specialist Sales Training, Coaching and Consulting company working with clients throughout Australia and Pacific region. With an extensive background in Leadership, Management, Negotiation, Sales, Marketing and Consultancy, Fiona is an expert in the field of relationship management and has developed her own specific...

Michael studied Commerce and Law at the University of Queensland before trying his hand in the legal profession at the commercial law firm Clayton Utz. Law wasn’t for him and he went on to spend several years in business management roles at Australian retailer Supercheap Auto Group, finally settling into...

In a move back to his native Australia in February 2010 after 17 years overseas, Jason joined the American Express Small business Services to lead its strategic direction. Jason started his career with American Express in 2000 in Corporate Services, where he focused on creating new Corporate Card & Business...