When it comes to social media, whether it’s Facebook or Twitter or the latest video blog, the tools evolve quickly, the rules change rapidly, and the technology feels more and more complex. But making social media work for your company doesn’t have to be complicated or expensive.

In Amber Mac’s compact yet thorough guide, Power Friending: Demystifying Social Media to Grow Your Business, she shows you how to effectively harness the online world to grow your business.

What you will learn from listening:

  • Discover the correct tools to use to grow your business
  • Develop social media strategies
  • Learn your roles in social media
  • Create a plan that will help you expand your business
  • Learn how to measure your success

Premium Members watch for free. Learn more about the benefits of Premium Membership.



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Event Details

  • Power Friending with Amber Mac
  • Price: $59 (Login for Premium Member Discount)
  • Speakers: Amber Mac
  • Venue: On-Demand

  • Buy Now

About the Guest

Amber MacArthur is a new media consultant, speaker, author and journalist. As co-founder of agency MGImedia.ca, her team has managed social media initiatives for Tony Robbins, Canada Goose, Rogers, the American Dental Association, among other organisations. She is also an exclusive speaker with The Lavin Agency, where she keynotes dozens...