I’m not really one for math, but here’s a thought… instead of slogging away at driving more traffic to your site, why not have a go at getting more conversions from the visitors already on your website? Let’s say... read more
I’ve been an advocate of database development and maintenance for a long time, but when I tested mine with co-hosting Sydney Business Month, I was reminded of crucial elements. Here are five core databse aspects I found essential recently:... read more
Are you experienced and qualified, but getting nowhere with your job search? It might be time for a résumé makeover! Recent research from online job matching firm The Ladders found that recruiters only spend 6 seconds on average reading individual... read more
When you are running your own business, it’s always time to get in front of customers and help them buy from you. Yes it’s time to make sales. There I have said that ‘s’ word. The truth is, sales... read more
Now that you’ve given some thought to renewing your marketing message, why not complete the process with a makeover of the tools you use to communicate with your target audience? This might include a new look for your website,... read more
This month, we’re running the great makeover challenge. And, when you enter you can win one of six great prizes. Our total prize pool is valued at $2,510. All you have to do is tell us what area of... read more
Many businesses, small and large, find themselves competing in an increasingly competitive talent market. What I mean by that is that good talent is not only getting harder to find, but it’s also getting harder to attract the top... read more
1. Dressed For Success For decades, wearing a red lipstick has been one of the most powerful tools a woman has had on her side. It commands attention and translates as confidence and strength and people tend to focus... read more
What makes you special? What makes your brand special? Why should I buy from you, interact with you, or even listen to you? These are the questions you should all ask yourselves when considering whether your Core Marketing Message... read more
If I Googled your name today, what would I find? No doubt (if you’ve been working at it), I’d find some photos of you, your website, your social networks, articles you’ve authored and possibly even some publicity for you... read more
Taking care of business at work and at home can often leave you with little to no time for a complicated makeup regime. Sometimes even getting ten minutes alone in the morning is a challenge! Unfortunately, this can lead... read more
Spring makeovers aren’t just for your closets! The Australian Businesswomen’s Network is proud to announce Business Makeover Month from 1- 30 September. This four-week program combines education and resources to help women make over their business and their life.... read more
