Alicia Beachley

Your Intellectual Property and the Internet

When I wrote my first article and it was published, I was really proud to see my name on it, and then I started to see people grab the article and tweet it, Facebook it, blog it and LinkedIn... read more

The Science Behind Consumer Promotions

By Alicia Beachley

Articles

If you’re thinking of running a sales promotion as part of your overall marketing strategy, before you leap in, consider the following tips: Tip 1: Know your Audience Just because a person running a promotion is a gym junkie,... read more