Choosing the right name will help ensure you’re creating the right image for your business. It will also help to distinguish it from your competitors. Before deciding on a name for your new venture it is important to familiarise... read more
Kelly Baker-Jamieson had a vision to start her own business. The idea of edible bouquets made from fresh fruit, blossomed into a successful business startup. In 2005, just three months after she first had the business idea, Edible Blooms... read more
Starting off at a young age with not much in her back pocket, Clair Jennifer used hard work, perseverance and determination to turn her love for fashion and clothing into a successful business. “Armed with self-determination and passion, nothing... read more
Starting a new business can be a fresh beginning toward success, and for Cheryl Hayman, moving out of office politics and into a different professional role, proved to be the beginning of the successful startup business, Hayman Strategy. Cheryl... read more
Jan Clogg was enjoying full-time employment in a senior management role, but when her boss decided to sell the business, she questioned her next step. Should she follow him to his next business? To her own surprise, she decided... read more
Megan Barrow, Director of JoElla Marketing, understands the struggles of small business owners and works to ensure they understand the marketing techniques that are best suited for their business. Megan looks at marketing like a journey and encourages business... read more
Caroline Clements never quite envisioned herself working in the men’s fashion industry. However, a trip to London landed her right in the middle of a specialised tailoring company. After Caroline graduated from Monash University in 1989, she knew she... read more
The daily struggles of being a pregnant woman in the workforce turned Christine Kininmonth’s simple idea into a successful business called Fertile Mind. Christine invented the ‘Belly Belt’ when her pregnant belly started expanding. The belt gave her work... read more
Fiona Horman successfully runs Regency Media Group, a privately owned Australian company that manufactures media for the home entertainment industry. Since she took over the business in 1986, it has grown to become Australasia’s most experienced, locally-owned electronic media... read more
Melinda Cruz of Miracle Babies Foundation is an inspirational entrepreneur who works each day for a great purpose. Since 2005, Miracle Babies Foundation has developed and provided vital programs and resources to support families dealing with a premature or... read more
Sharon Chim’s maternity-wear business, Queen Bee, has something for every expecting mother. Sharon’s hard work has made hers one of the most sought after online Australian boutique on every pregnant woman’s wish list. From a small home-based business started... read more
Catriona Pollard had worked in the corporate environment for almost six years when she realised there was more to her life than striving for a corner office or fighting to be recognised within a corporate structure. For Catriona, starting... read more
