How We Got Started with Facebook LIVE

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Has the idea of doing a Facebook LIVE for your audience crossed your mind? Or maybe you are ALREADY doing Facebook LIVEs but you still feel a little uncomfortable and you’d love to have a breakthrough… well this is the episode for you!

In today’s episode, hosts Suzi Dafnis and Michelle Falzon share tips on how THEY got started with Facebook LIVE and some of the strategies that are REALLY working right now to get engagement, connection AND sales.

Plus, included in this episode is a bonus download – The Facebook LIVE Action Sheet, which you can use to step you through the process of getting started… or getting into momentum if you’ve already tried Facebook LIVE.

Listen to this episode to hear more about:

  • The one thing Michelle and Suzi did to get them out of procrastination and starting their very first Facebook LIVE
  • Do you need to script your Facebook LIVE? Get the lowdown on how to get your key points across
  • How to get your community on your side and barracking for you the first time you do a Facebook LIVE (this one tip will help you feel SO much more comfortable AND ensure everyone forgives any small – or big! – mistakes you make)
  • What to do AFTER the LIVE screening to make the most of your video
  • How to make the most of comments and emojis during your Facebook LIVE
  • What equipment and software you need
  • 4 ideal ways to use Facebook LIVE in your business right now
  • What you need to do BEFORE your Facebook LIVE to ensure you get way more traction and engagement
  • What duration is best? Longer or shorter?
  • How to cope with nerves right before hitting the GO button
  • The “Download” strategy that will also help build your email list and get people moving forward with you
  • How Suzi and Michelle generated 5-figures in sales in just 5 days using Facebook LIVE as the SOLE marketing method
  • What’s the buzz with Messenger bots? How do they work and do I need one?
  • The one software tool we wouldn’t be without when it comes to Facebook LIVE
  • How to do Facebook LIVEs with people who are in a different location to you

Also mentioned in this episode:

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About the Hosts

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

Michelle Falzon, Director of We are Content, has more than 25 years experience in marketing and communications from her early days in TV, radio and press (documentary films, TV and radio commercials) through to print (book publishing, magazines, marketing collateral) and on to her early adoption of digital marketing in the...