About Me - My Biography

I have been running my copywriting business, Get Heard, since 2017. I have a knack for simplifying complex topics, and writing customer-focused copy that sells.

Before starting my business, I had a background in retail, fundraising and event management.

My Expertise

Regular/monthly blog and email newsletter content.

Website copy, optimising for search (SEO) and creating customer-focused messaging.

Writing done-for-you email marketing campaigns for service based businesses and eCommerce, including email strategy and email sequences:

– welcome sequence
– sales sequence
– course launch sequence
– abandoned cart reminders
– process and delivery sequences
– consumption sequences and new customer onboarding

How I Can Help Other Members

Right now, I solve a content problem for busy female service providers. I write website, blog and email newsletter content for their businesses, so they can stay in their zone of genius.

Through copywriting for email marketing campaigns, I help eCommerce businesses make more sales online, on auto-pilot, using automated email sequences.


My ideal clients are:
Established service-based female business owners (such as marketing consultants or coaches, among others) who are doing all the things in their business (and probably running a household and kids as well). Maybe they have a VA or a small team, but they’re still doing a lot themselves. They need expert help to grow their business and get the messaging right. They see the value in engaging a professional writer.

Established eCommerce business with a multi-6-figure sales turnover. I’d like to write for companies making products for children, families and for the home. I have a background in retail, and my favourite retail jobs were working for Bed Bath N’ Table, and The Disney Store.

My Member to Member Offer(s)

Just in the last week I’ve helped five members clarify their connection statements. If you’re struggling to describe what you do and what you solve, I can help you nail your connection statement in a 1-hour Zoom workshop.