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Suzi Dafnis

HerBusiness - CEO
Education & Training

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  • suzi@herbusiness.com

My Connection Statement

We help women business owners who are ready to grow and scale their business to develop relationships, find a collaborative network, get training and support and generate sales through our mentoring and training programs.

About Me - My Biography

Hi there. I’m Suzi Dafnis, CEO at HerBusiness.

My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world.

Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed.

It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck.

What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning.

That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love.

My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia.

Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA.

Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road.

But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too.

I truly do what I love, every day.

 

My Expertise

A longtime internet marketer I’ve been doing business online since 1994.

My expertise lies in event management, online marketing, social media, presentation skills.

I’m passionate about education and share information with other women through keynote presentations, podcasts, videos, and webinar presentations.

I can also hold my own in media interviews, whether they be print, radio or live to air TV.

 

My Passions

I’m passionate about learning and transformation through education.

I enjoy providing environments (both online and offline) where people can connect, support each other and access role models and new ways of thinking.

I spend a lot of time learning about new media and its application to small business.

 

My Interests

Crossfit, marketing, books, personal development, study and training programs, red wine (shiraz mainly), travel and new media.

I’m a keen Crossfitter and while I no longer compete (I did at a local level a bit a few years ago), I still love training at my local Crossfit gym.

Another passion (boy, I sound quite athletic :-)) is running and my favourite distance is a half-marathon though my usual distance, usually on a weekend, is about 7km. I  pop on my headphones and listen to a podcast – it’s a great way to catch up on my podcast listening.

I travel quite a bit internationally to attend a mastermind or training programs in the US 3-4 times a year.

And I fit in a vacation (usually to escape the winter for a few weeks).

 

How I Can Help Other Members

As the head of HerBusiness I see it as my role to help you access what you need right now, depending on your level of participation in HerBusiness events and programs.

So, if you are a casual subscriber – you’ll get access to news and updates and some free podcasts and occasional webinars.

As a HerBusiness Network member, you get connected with education, inspiration, role models and networks and to help you make the most of your relationship with HerBusiness and your membership.

If you take part in Mentoring, I can assure you incredible one-to-one support from a mentor.

If you join our IDEAL Business Accelerator I work with you more closely to create your IDEAL business using our five-part system for growing and developing a business with momentum.

Our Marketing Success Mastermind program gives you access to me (and to my co-host Michelle Falzon) for a whole year to really get your marketing firing and leveraging your results.

And, if you join me at our REACH Retreat in Hawaii we get to hang out for a week, transforming the direction for your business so that you can truly build a business and a life you love.

 

My Articles

  • Popular HerBusiness Podcast Returns on 4 July
  • Do You Have a Viable Business Model?
  • Popular HerBusiness Podcast Returns
  • Doing Work that Makes You Come Alive — Announcing BONUS speaker Jonathan Fields
  • How to Take a 4-Week Vacation, While Your Business Runs Itself
  • Why Saying NO is Powerful for Your Business
  • Wowza! The Final Five All-Star Business Mentors are Here For You
  • The Surprising Ways Women are Playing a Bigger Game
  • 4 More Amazing Speakers Announced: Business Growth Summit for Women Entrepreneurs
  • Announcement: The Business Growth Summit for Women Entrepreneurs
  • How to Use a Book to Grow Your Business
  • 2018 Women of Influence Award winner is entrepreneur and HerBusiness CEO, Suzi Dafnis
  • Raw (but Real) Video for You
  • [CASE STUDY] Natasha Hawker of Employee Matters Turned her network into $123,000 and Created Raving Fans Along The Way
  • [HerBusiness Story] How Kate’s Network Exploded When She Joined the HerBusiness Network
  • Case Study: How Amey Lee of Heart Content Created a Waitlist of Clients Ready to Do Business With Her
  • [CLOSING Tomorrow] Join The Most Supportive and Collaborative Network for Women Entrepreneurs
  • Case Study: Dominique Grew a Scalable Business by ‘Keeping in Touch’
  • Case Study: Loren Bartley of Impactiv8
  • Case Study: Frances Pratt of Kiss to Sell
  • [NEW WEBINAR] 3 Simple Moves to Find Connections, Develop Relationships and Generate Sales
  • FREE Blueprint: Ever Been Confused about How to Get New Clients…
  • The 1 Thing You MUST Do to Grow Your Network and Clients
  • Did you get it? NEW Workshop — Open NOW
  • How Zerafina Got Access to the Business Tools She Needed and Landed Some New Clients Along the Way
  • How Belinda Turned Network Relationships into Clients
  • How Kaye’s Network Helped Her Feel Less Isolated and More “At Home”
  • How Leanne Yeung Got the Insights to Provide a Better Service
  • How to Create a Business That Serves You
  • Can I help you get more clients?

Featured Members

  • Featured Member – Anne Aleckson – The Soul Speaker

    HerBusiness

    30th October, 2019

    Sometimes you have to break down to have the pieces to build yourself up again. During one of many ‘eat, pray, love’ moments, Anne Aleckson had a spiritual awakening experience. At her most vulnerable moment, Anne was given the... read more

  • Featured Member – Vivienne Kane – Minuteman Press Prahan

    HerBusiness

    7th November, 2019

    Having lost their manufacturing business to early globalisation, Minuteman Press Prahan was a career change for both Vivienne Kane and her husband. Vivienne is an ex Speech Pathologist with over 30 years of experience who has a passion for... read more

  • Featured Member – Vicki O’Connor – Seven Ladies Empowerment

    HerBusiness

    14th November, 2019

    When women empower themselves, magical things happen from within. Vicki’s inspiration to start her business, “Seven Ladies Empowerment” was given to her by her guides in the wee hours over a period of 2 years. She felt compelled to... read more

About herBusiness

Celebrating 20 Years!

HerBusiness (formerly Australian Businesswomen’s Network) is a membership community that provides education, training, resources, mentoring and support for women who want to:

  • Grow their businesses
  • Connect with other business owners and expand their network
  • Learn from world-leading role models and experts
  • Be inspired and encouraged through every stage of their growth, from the startup phase to established business and beyond
  • Create the business and life they love

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