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 – The War for Talent

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Hosted by HerBusiness

On air:

17 June 2014

 

Click to download the interview

 

In this latest herBusiness podcast, author and active speaker Mandy Johnson discusses how to attract and keep people who can make your business profitable.

In her latest book, Winning The War for Talent, Mandy focuses on the dilemma today that companies face in finding and keeping the right people that will make them profitable and how businesses need to focus on the improving their recruitment and retaining processes.

In a recent CEO Institute survey, it was found while what keeps CEOs awake at night is ‘sourcing and retaining skilled staff’; however, it seems these same CEOs are not prioritising recruitment and retaining processes.

In the interview Mandy comments that for many small businesses, recruitment is absolutely crucial because every person counts as a representation of your brand. She says, “People are the heart, soul and balance sheet of every business.”

However, businesses often make the mistake on not focusing on the recruitment process, says Mandy, and they do something that she calls ‘hope recruitment’- hiring a person who may look good on the surface only to spend wasted time in managing that individual.

Businesses need to handle recruitment processes in a way that results in hiring the most suitable person for the role – someone who is the right fit for their company.

 

Listen to this herBusiness interview with Mandy Johnson to learn:

  • To sell your business’ benefits and achievements when recruiting potential staff
  • How to quickly recruit the best candidates for the job before any of your competitors have a chance to
  • The importance of focusing on attitudes rather than skills during the recruitment process
  • To motivate your staff by including them in the planning of projects
  • How to get virtual staff to engage with one another and develop team dynamics

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Mandy Johnson

Mandy Johnson

Mandy Johnson is a former UK director and Australian HR head of Flight Centre and the bestselling author of Family, Village Tribe (in Kobo’s Top 5 for Business-Entrepreneurship). Her new book Winning the War for Talent was released in April and has attracted widespread coverage in the business media. Mandy has been interviewed on Sky Business News, The Australian Financial Review, BRW, ABC Radio’s Conversation Hour and Jon Faine Morning Programme, Qantas In-Flight Radio and German Eins Magazine. She is an active speaker and advisor to both public and private organisations and a University of Queensland executive educator.

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