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In this herBusiness podcast, entrepreneur Sarah Reagan talks about the inception and expansion of Little Flowers, a Sydney-based company that delivers little handcrafted bouquets to customers around the city.
Little Flowers specialises in smaller product size and stock – one bouquet selection of the day – which allows them to offer a much more affordable, accessible price point than more traditional, elaborate flower delivery services.
Sarah got an early start delivering flowers – when she was growing up, she would pick them from her mum’s garden and give them to family and friends. The magic of the way they lit up people’s faces stuck with her into adulthood. For years, she would she off-handedly think of being able to deliver them until finally, she decided to change her course and start up a new business with her business partners and friends Ben Sampson, John Cain, and Chris Barons.
Little Flowers began in the spare room of Sarah’s house, but has since expanded into a thriving business and been featured in Time Out magazine. Sarah is excited about the future, feeling the company has only just scratched the surface of growth.
Listen to this interview to hear her firsthand insights about:
- Expansion vs. capacity and manageability
- Unexpected challenges of owning a business
- Differences between Facebook, Instagram, and Pinterest in reaching customers
- The importance of business partners and mentors
- Types of business partners and mentors