People don’t buy your product; they buy your offer. And most people are not putting their best foot forward when it comes to making an offer (hint – that’s costing you sales!).
In this workshop with marketing strategist, Michelle Falzon, you will learn how to package your product into an irresistible offer that attracts your ideal client, overcomes objections and gets you more sales at the price you ACTUALLY want to charge, even if you’ve struggled to effectively communicate what you do and get sales momentum in the past.
During this hands-on workshop, you will:
- Discover the 7 ELEMENTS of a high performing offer
- Understand what makes the PERFECT bonus (and why you need one)
- Pinpoint the vital ingredient that is likely MISSING from your current offer
- Find out how to reverse risk and make it EASIER for people to buy from you
- Gain confidence speaking up about your offer and sharing it with more people in a more powerful way
- And much, much more.
In addition to running her own ad agency and event promotion businesses, Michelle Falzon has created content marketing strategies for world-renowned speakers, authors, consultants and businesses in a range of sectors, including marketing, IT, finance, hospitality, education and personal development for over more than two decades, generating over $10 million and attracted tens of thousands of participants.
Michelle is the founder of strategic content marketing consultancy, We Are Content; a sought-after workshop presenter and speaker; co-host of the Content Sells Podcast and co-facilitator of the HerBusiness Marketing Success Mastermind.
