Dr Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation. His first book, Influence, is cited as one of the greatest business books of all time.
In the Summit Session
- How to guide people to move in the direction of the message that we’re going to send, before they experience that message (ie. what to do before asking for the sale)
- Why ethically altering the client’s mindset so they are aligned with the message they are yet to hear will enhance the results you get
- How people determine what is important to them in any situation (and how to get their attention on YOU)
- How channelling our prospect’s attention to a particular feature of what we have to offer, our strength or our differentiator takes us above all of our competitors
- The one word to use to get more people responding to our surveys and customer reviews
- How the visual elements in your marketing influence the decisions your prospects will make
- The three stages of moving a client towards taking action (and what to do in each stage to keep people moving forward)
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The Growth Zones featured in this Session
With so many demands on your time and with so many challenges coming up every day needing your attention, where is the best place to focus your energy? That’s where the 8 Growth Zones can really help.
This summit session relates most to the Growth Zone: Sales and Marketing. Learn more on page 36 of your workbook.
Your Summit Workbook
We’ve made it easy for you to take the information and inspiration from the summit and to implement it right into your business so that you can start to see fast results. Capture all the genius ideas, take notes and map out what the next steps are that you’ll put in place in your business with your Summit Workbook. Click to download your workbook.
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Get the Book – Pre-Suasion by Robert Cialdini
This training is available only to HerBusiness Network Members
Get access to all presentations from the 2019 Business Growth Summit for Women Entrepreneurs when you’re a member of the HerBusiness Network. Learn more about joining the most collaborative and supportive community for women business owners.
Event Details
- Revolutionary Ways to Enhance Your Powers of Influence with Robert Cialdini
- Speakers: Robert Cialdini and Suzi Dafnis
- Venue: On-Demand
