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	<title>HerBusiness | Jodie Maurer | Activity</title>
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				<title>Jodie Maurer wrote a new post, What’s the difference between trade marks, business and domain names?</title>
				<link>http://herbusiness.com/?p=53519</link>
				<pubDate>Sun, 02 Nov 2014 00:00:00 +1100</pubDate>

									<content:encoded><![CDATA[<p>Choosing the right name will help ensure you&#8217;re creating the right image for your business. It will also help to distinguish it from your competitors. Before deciding on a name for your new venture it is important [&hellip;]</p>
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				<title>Jodie Maurer wrote a new post, What’s in a word? Tips on how to improve your cover letters and resume</title>
				<link>https://herbusiness.com/?p=46705</link>
				<pubDate>Mon, 03 Feb 2014 00:00:00 +1100</pubDate>

									<content:encoded><![CDATA[<p>Last year I advertised a position vacant on one of the well-known online job search sites.  Sixty-two applications were received, ten applicants were short-listed for a telephone interview, five attended a [&hellip;] <img src="https://herbusiness.com/wp-content/uploads/2016/02/u263fb_flrqzNIxgnu6I7k0U8GPFlCTUNPHbXaC9Www.jpg" /></p>
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				<title>Jodie Maurer wrote a new post, It’s the Journey, Not the Destination. How to Write a Business Plan for a Start-Up Business</title>
				<link>https://herbusiness.com/?p=35281</link>
				<pubDate>Thu, 30 May 2013 00:00:00 +1000</pubDate>

									<content:encoded><![CDATA[<p>I recently assisted a client to write a business plan for a start-up business. The client was applying to become the Australian distributor for a US brand of very high end sporting equipment. The US parent company [&hellip;] <img src="https://herbusiness.com/wp-content/uploads/2016/02/business-plan-start-up-business.jpg" /></p>
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